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How to strengthening your brand with Social Media Marketing?

Social Media Marketing (SMM) plays a vital role in business promotion. Regardless of industry or whatever your brand or business might be, you can be sure that your target audience, potential customers, competitors, and peers are all on social media – which means you have to be there as well.

Social presence not only helps you in interacting with your customer also provide you a valuable source to create brand awareness. Make your presence felt by contributing in communities, post blog reviews, share expert’s advice and keep engaging with audience by commenting, re-twitting or monitoring discussion. Keeps into mind social media not for sale pitch but with effective communication and right marketing tactic, you can drive more traffic to your website and improve sales. Integrate your website SEO with right SMM strategy and enjoy high SE visibility.

Give your #brand maximum exposure with @eStoreSeller #website #marketing #services

See on Scoop.iteStore Design- Ecommerce Website Design & Development

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Responsive eBay Store Design, Build your eBay Success Story

Our clients have done this so far by installing our designs and now it’s your turn

Responsive eBay Store Design “Fusion Clothing" Build your eBay Success Story with @eStoreSeller . Start targeting potential online buyers with Mobile Responsive eBay store design and listing templates. Our listing templates prove to generate highest conversion rate and instill customer confidence. Our clients have done this so far by installing our designs and now it’s your turn. What are you waiting? Let’s discuss your next eBay Project and start making money with your eBay shop

See on Scoop.iteBay Store Design

Are you Prepared to Meet Holidays Rush?

Holiday season around the corner and every business expects more customer ultimately more sales. Indeed holiday season is the busiest time for retailer as they are make changes in inventory to meet rush and promotion of new products. Some businesses start holiday shopping plane right after August with fall season but mostly start their marketing campaigns with Thanksgiving and Halloween.Woman-shopping-for-holiday-season

 

Is your business ready for holiday shopping season? Not yet prepared, get hurry. Give final touches to your promotional campaigns and make sure your store ready to meet rush, packed with all interesting themes, gift items and festivities which attracts buyers. Give your buyers the reason to click on buy it now button. Below tips and checklist ensure you that your business ready to come up to this holiday rush.

Analyze your Previous Campaign:

reportinganalysisCheck your last year holiday season report this can help you to figure out the medium from where most holiday traffic come and leading to conversion. You can easily make analysis, Google analytics data can provide you quick and deep reporting bout whether it was social media marketing, email marketing, paid or organic campaign. Stick to what work best for your business.

 

Make some noise with Special Offers:

specialoffers-holidaysDiscount is not enough make you offer something interesting because the page tagging with special offer, discount or something like that is most probably the top conversion generating landing pages for any website during the holidays shopping. Why not try out yet. Build it now and share interesting special offers which you potential visitors willing to buy. Eye-catching graphics with interesting offers will grab visitor attentions. Start scrambling with some Free Giveaway offers because this is the season of giving.

 

Email Marketing:

emailmarketingPromotional email marketing is all times favorite marketing tactic for marketers to improve conversions. Holiday season provide good chance to get customer attentions because consumers in good buying moods. If you are already using this but during peak season you should use it with slight changes. Make your email more interesting with good quality content and graphics and send it more frequently because waiting too late may lead you to sever disadvantages. Be the first one to reach your potential customer.

 

Get a Mobile Friendly Website:

onlinemobileshoppingOnline Mobile shopping has totally change the online shopping experiences and after Google mobile friendly algorithm the importance of responsive websites increase even then before. If your website still not mobile friendly its means you are losing great % of mobile shoppers. Hire some Professional web designer and developer make you website mobile responsive so you visitor can reach you products easily. Tap into mobile user community because during holiday rush visitors comes with buying mindset so remove all annoying hurdles of online shopping from your website and convert your visitor into buyers.

Interact with Potential Buyers through with Social Media:

socialphoneGet in touch with your customer through social media sharing. During holiday season you can schedule all you’re posting in advance. Make use of special offer images, hash tagging and direct massaging via Facebook, Twitter and Google + to interact with your potential buyers. Make sure using of specific holiday keywords terms in hashtags and holiday offers content so people can easily reach your destination page.

 

Special Holiday Content Marketing:

content-writerContent is the king for any online marketing campaign. Writing content is not enough, it all matter’s how to viral your content online so it make more engagement and drive more traffic to your website. Use BlogSpot or WordPress blog to make you content viral. Blog on website can also helpful in ranking improvement. Write content about your latest holiday offers and share on different content sharing mediums. Allow commenting and encourage other writer or visitor contribute you blog.

 

Take care of Payments and Shipping:

customercareTake good care of all shipping and payments issues because all these annoying hurdles can leads to drops in sales. Customers in buying mode and like quick, fast and reliable shopping so don’t keep your customers waiting. Be quick in response, online support and after sale services will build customer trust your and encourage repeat sales.

Fine tune all you business promotion strategies and use them at right time because waiting too late might lose potential buyers and revenues. Check the above list and make sure you business in good run mode before the peak season. Wish you a very happy holiday sales.

10 Tips to keep you ahead in Competition

Whenever point customer spending is backing off, you have to preserve your business position and keep up your competitive edge for survival in the market. Here is a quick check list which you need to do keeping yourself ahead in competition so you stay in front of your adversaries.

stay ahead of your competition

Know the competition:
Conduct a deep market analysis to find your closely related competitors in same industry. Through this you can figure out what they are offering, what is your target audience, how they present their products and what is their unique selling point which makes them ahead in competition. Define your own area of compete and market space to share.

Know your customers:
Need to know what is your target business audience or community and how to make them engage. Learn more about their interest,

Differentiate:
Point of distinguish. Ask yourself what apart you from others. Why customer buy from your. For every business customer’s satisfaction is milestone for expansion. Provide your customers what they want in a more conveniently and hazel free way. Be quick in response, understand their needs and provide exactly what they expect.

Step up your marketing:
Make some noise with more marketing effort. Share your audience more about you, your products, what you sell, why they should buy and what they get in return. The best way to engage your customers, use social media to interact with them. It doesn’t cost you more but a bit your time and personalization with your customer.

Brand your image:
Customize your brand image so your clients easily recognize you. Revamp your business look with some printing and graphic work. Use business cards, flyer, brochures and other promotional gifts and giveaway to imprint your business image.

Existing customers care:
The existing customer is from your real competitive market. Take good care of them to make them repeated customers because they are the strength of your business. Be prompt in response, provide good customer support and offer special discounts, free gifts or other loyalty sachems. All this keep them in touch with you.

Touch new markets:
For every business growth is obvious. Moving from small market to large will not only expand selling but also your customer base and off course the risk too. Get more opportunists to sell with online and overseas selling but first need to determine the marketing trend and interest so you get good response.

Offer expansion:
From time to time revise your offer to forecast what other products and services your customer might be interest. This give you good idea about diversify your products and services.

Future Growth:
Develop of business on regular basis. Follow market and consumer trends, ever change demands of consumer and make investment to embrace new technology.

Set Trends:
it’s risky but not impossible. Keep your product or idea evolve, once it catches on, you see huge effect in conversion and sale. Think out of the box and come up with innovative trend setting strategy.

Marketing realm ever change, you need to know what is working and what’s not and how to create your compatibility with it for sustain business growth. eStore Seller is always here to help you in defining and enlarging your market share. We have developed proven website marketing SEO/ SEM strategies that will help enhance your search engine rankings and differentiate you from your online competitors.

How to Effectively Brand Your Online Business

Your online brand is the virtual you to the world, which is why it is vital to pay attention to the image it, portrays to your target market. But unfortunately a lot of times online branding is gravely misunderstood and thus it leaves a lot of small to medium size business at their wits ends about how to move forward.

businessbranding

Here are a four tried and tested ways of making your presence felt online and creating your desired brand image for its target market:

Work on your home base: Your Business Website.
Your brands website is the hub of all your online branding activities; this is why it is important that it be as perfect as possible. Hire a professional website designing firm like the eStore Seller and let them assist you in creating a website that lets you put your best online foot forward.

To begin with, make sure your website gives a clear and comprehensive picture of your brand. It needs to be able to clearly transmit the look, feel, and sound of your online brand. Get it designed in a manner that helps visitors navigate it as easily as they would through a real storefront or office – give your customers as much freedom to explore and experience your brand once they are in your virtual store. Offer something unique, like a backstage pass for them to see what makes you and your business tick.

Make sure that your design firm pays attention to every detail, like displaying your brand colors through out the virtual store. Cleverly incorporate into the graphics, fonts, and logos into the interior and play it us as much as possible. Offer high quality content for added value for your visitors like free downloads, videos, or informational articles.

Create a Buzz: Start talking about your business.
There is nothing like great communication to get your message across to the world. This is why once your virtual store is firmly in place, the next big thing to do is to start a blog and start talking about your business. This will give you a platform to create your own community and share the concept and ideas behind what makes your product better than all your competitors. But here are a few things you need to keep in mind before rushing into a blog:

• Keep your blog focused on what you want to communicate to your target audience. Give them real value by publishing content that helps solve problems and gains you more goodwill and potential customers.

• Don’t just focus your blog on your product and its promotion. Remember it’s a blog not an advertisement.

• Find ways of keeping your readers engaged by asking questions, mentioning them, and responding to their suggestions and comments.

Make your presence felt: Appear on other websites.
Your brand is new at the moment, which does not offer you much traction as yet. This basically means that even if you have started your brand blog, it is yet to become popular and your readership is still quite low. A great way of over coming this is by contributing to other blogs, which are more popular and will give you a wider audience. Here is how to get on to someone else’s blog:

• Offer to write guest blogs on industry pages. Blogging sites are forever looking for quality content, so if you feel up to it, contribute your online merchandising experiences or by offering valuable article.  Do your research before offering your content; examine the kind of content they usually publish.

• Offer yourself as an expert source. Make sure your blogs show quality and expertise in the field you are writing about. If you are good, a lot of journalists and bloggers will be interested in following you online.

Become Visible: Join the social media revolution
Whatever your brand or business might be, you can be sure that your target audience, potential customers, competitors, and peers are all on social media – which means you have to be there as well.

Your presence on social media is just as crucial as your website, your blog, and other web content in strengthening your brand. However, make sure you remember that social media is a conversation tool, and should not be abused as an advertisement opportunity.

Create a prolific profile on Twitter, Facebook, LinkedIn, etc,. Once you are there, keep your  audience engaged, ask questions, offer advice, and share helpful content and resources. Keep talking about your business as subtle as possible so as not to put off people from talking to you

Web Design Portfolio – A Rare History of Your Work Experience

With the advancement in the internet technology, the number of web developers and web designers is also increasing and sometimes this could be hard to get attention. When you are thinking to attract your prospective web design clients to your business, one of the most valued tools you have available is to look at its portfolio. It is essential for a web designer to have a worthy portfolio to attract and keep clients.

web design and developmentA company’s abilities in providing quality websites to meet the needs of its clients and its preferences can be shown in a good portfolio.Showing good sample works can inspire the choices of potential customers as a good portfolio can give them idea about the company’s level of skills and its capabilities. eStoreSeller’s Portfolio that is creative at heart provides you with attractive layouts that is easy to navigate and very easy to use.

eStoreSeller with its attractively designed eBay design templates,  easily capture the attention of its visitors as it gives a strategic combination of innovation designing and planning, organizing of content, using correct tools, equipped with modern technology along with dynamic server to host the website. It has developed elegant and intuitive websites and these websites become very famous when incorporated with the operative activities of a company.

Web Design eStoreSeller is successfully able to provide convince its visitors that the web designing services being offered here are going to be satisfactory. You can see some of the assignments that have been successfully completed to develop trust upon them. They believe that until and unless the visitor feels that they are able to deliver a successful website Design Portfolio and give personal attention to the project, only then the customer is going to place its order. And for this they try to provide the customers with the best services possible.

An outdated portfolio brings a big “no” from its viewers.  By using Magento ecommerce Design Portfolio, they have successfully gained the customers trust and are successfully fulfilling customer demands by providing updated information. With their sleek and efficient user interface, they are able to provide more functions like sort and search functions. Build your website with eStoreSeller’s highly skilled and talented team of web developers. All websites designed by eStoreSeller are safe, reliable and simple to revise. They strive to provide personalized e-business solutions that are customized to your precise business demands.

How Blogs Are Helping Hands Of A Website

Blogs are definitely a magnificent way to connect with your market, trade, group, community and services. These days most websites have their own blogs on their sites. Blogs are being used to share the benefits, features or hottest services that are provided by a website. Specially, eStoreSeller blogs help users to get in touch with the latest products and services offered by a website. Recently, businesses have started taking advantage of blogs as a tool to educate and build strong relationship with customers.

Benefits of Blogs for your website

  • Every business must have a network in order to connect with a large number of individuals, groups and companies. This may take a lot of time unless you have a regular, well written blog to help you out.
  • On-site blogs also profit a company by increasing their search visibility on the web. Whenever a customer or collaborating company needs your products or services, your website will come on their minds.
  • Blogs on site can also link with other areas of your website. You may ultimately gain links with other high-traffic blogs and websites that helps to increase your websites traffic and search results.
  • Blogs are also very important in web design and web development. Many designers or developers don’t understand that it is the future of their online presence. They are recognized on the basis of the blog format that they are providing.
  • Maintaining a blog on your website is a way to interact with customers at a more personal level. The eStore design templates of blog expresses who you are as a company and whether you are the person they would like to do business with.

Blog comments are also a great way to better understand your customer base. It provides a platform to see customer complaints and regards, as well as determine how their needs can be fulfilled.

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